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Looking for a growth marketing expert?
Hi, I'm Matt. 👋
I help growing 6 and 7-figure companies generate more leads, and close more business by building and executing performance based marketing strategies.
If you need a partner that understands your business goals, and how to get there - let's chat.
Leading marketing strategy
for businesses like:
Fractional marketing leadership that moves the needle
When you hire me, you're not just getting “a website”. You're gaining a true partner who will work with you to craft and execute a long-term marketing strategy that reaches your target audience across the channels that matter most.
Other business owners hire me for:
Fractional Marketing Director
For when you need part-time access to someone that can set your strategy, advise you along the way, and lead execution, report and analyze results.
Digital Advisory
Evaluate and implement digital tools and technology within your business to improve business processes and manage scale.
Custom Projects
Ideal for time-boxed projects that you don't have the time, interest, or expertise for. New website? Updated branding? Launching a new product or service? I've got you covered.
Are we a good fit for each other?
I like to build long-term relationships with brands that sound like this:
You're a 6 or 7-figure brand in the professional services, B2B, or SaaS space
You are looking to build a marketing team rather than outsource everything.
You know that marketing is a marathon, not a sprint.
You want access to an experienced strategist but don't need them full time.
You want to optimize your marketing budget and avoid random acts of marketing.
Name Surname
Position, Company name
Name Surname
Position, Company name
More about me
I'm Matt Santos - husband, father, and entrepreneur. I have a wide variety of experience, including
When I'm not figuring out how to grow your business, I'm hanging with the family, travelling, or busy as the co-founder of the Great Canadian Web3 Community.
How we work
Your business (and the world) moves too fast to spend time and money on tactics that don't work.
Together, we'll take a design thinking approach to build, measure, learn, and improve ideas - scale what works, ditch what doesn't.
Understand your business.
Let's get aligned on your business - who are you, and why do you do what you do?
Identify your marketing performance goals.
From there, we break it down into crystal clear marketing objectives - what will move the needle the most?
Develop a strategy & roadmap.
Next, we will identify the channels, tools, and timeframes necessary to achieve your goals.
Execute, measure, & improve.
Agile approach to the build-measure-learn loop. We build on what works, and iterate as we go.
Add the right tools to your marketing strategy.
From paid media buying to email automation, I'll help you develop a well-rounded approach geared towards measurable results. And because I believe in building relationships, you can be confident that I'll always have your best interests at heart.
Funnel Optimization
Understand your customers better and close gaps in your pipeline.
SEM / PPC
Drive paid traffic across search, social, and display advertising.
SEO
Earn free website traffic with proper website technicals and a proper content strategy.
Marketing Automation
Save time and manual labour in your day-to-day processes by automating repetitive work.
Brand Development
Learn the core identity of your brand, and craft the right messages for your customers.
Analytics & Reporting
Visualize and make decisions with the right numbers with proper dashboards and metrics.
Stay ahead of the competition by adding industry-leading tools to your
marketing tech stack - and a partner that knows how to use them.
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Let's chat.
Want to find out if we are a good fit? I love hearing about what people are building.